Apple (NASDAQ:AAPL) archrival Samsung (SSNLF.PK) is on the attack again. In a new advertisement titled “Wall Huggers” Samsung mocks the iPhone’s short battery life and touts the Galaxy S5’s changeable battery and its Ultra Power Saving Mode feature. “There they are, clustered around power outlets, near the recycling bins, stained carpeting, and bathrooms,” intones the […]
The Sri Lanka-Australia-New Zealand Business Council of the Ceylon Chamber of Commerce will hold a seminar under the title “Marketing Communication in the Digital World,” by partnering with Deakin University whilst gaining the support of AUSTRADE. The event, which will commence at 6.15pm, will be held on The event, which will commence at 6.15pm, […]
Q: Is a marketing plan different from a business plan and do I need both? A: A marketing plan is a section of a business plan and in many ways is even more important than a full business plan. The marketing plan for a company identifies: the target customers for products or services, branding, packaging, […]
There is probably a perverse pride in my administration… that we were going to do the right thing, even if short-term it was unpopular. And I think anybody who’s occupied this office has to remember that success is determined by an intersection in policy and politics and that you can’t be neglecting of marketing and […]
